at300nelson
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About Courtney Krug, Founder & Designer
My journey as a designer began in Gainesville, Florida, where I was formally trained in fine art, drawing, painting and graphic design. Following my passion, I further pursued design in fashion at The Otis College of Art and Design in Los Angeles, where my love for textiles took root.During solo explorations between Florida and California in my early twenties, and later with my husband Jake, my vision of merging design, fabric and environmental consciousness began to crystallize. Additionally, my retail experience at Becker Surfboards and Madewell helped refine my creative voice and develop the business acumen that would eventually shape At300Nelson.
About The Brand
At300Nelson was born from a vision of bringing artistry, environmental consciousness, and innovative design to the world of textile design. Our brand and inspiration draw from the journey along California's historic Highway 74, also known as the Ortega Highway, particularly the stunning vistas from mile marker 300, where cliffside architectural views and the landscape's natural beauty create a breathtaking panorama.
About Our Fibers
Certified Excellence
Our linen carries both Oeko-Tex certification and the prestigious Belgian Linen™ certification, guaranteeing its quality, safety, and authentic origin.
Superior Texture & Longevity
Crafted from long staple fibers, our linen results in less wrinkling compared to short staple alternatives, maintaining a crisp, luxurious appearance while being incredibly strong. The fibers become softer and more beautiful with time, developing a characteristic patina that adds personality and charm.
Design Enhanced by Natural Fibers
The natural fiber of the Belgian Linen elevates our designs in a way that synthetic materials could not. All of our designs begin with original artwork that is illustrated, painted or carved then meticulously prepped for repeat and print.
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